August 17, 2020
As summer comes to an end, many people go into business-clean-up mode—gearing up for year end. One item to add to your list is enhancing your Google My Business profile. The internet is where most consumers find a business, so make sure your information is engaging, accurate and current to elevate your visibility online.
Your Google My Business profile appears in Google Maps search results as well as local results for standard searches. Your profile also includes the “knowledge panel” that displays on the right-hand side of a results page. Here are a few tips to make sure your Google My Business profile is optimized:
A solid online presence is critical to business success. Ensuring your Google My Business profile is optimized will help increase your visibility and get you in front of more relevant searchers.
For many small businesses, the grand reopening is still on hold. The rapid spread of the Delta variant of COVID-19 has mired a variety of companies in diminished revenue and serious staffing shortages. In response, the Small Business Administration (SBA) has retooled its Economic Injury Disaster Loan (EIDL) program to offer targeted relief to eligible employers.
When the pandemic first began, families had to adjust to a new normal: Family time, all the time.
As summer winds down and the calendar turns to September, let’s take a look at what kind of calendar you’re turning.